http://www.google.com/support/webmasters/bin/answer.py?answer=139394
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Many still think that writing for the web, email, etc. is the same as writing for print — wrong! Here’s a good article to help you with web writing.
Changing your approach to writing can often lead to a double-digit increase in conversion rates.
via Writing For Higher Conversions (Part 1).
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This is a good starting place…
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I love this! I’ve always wanted to convert that gym energy into power, and here it is.
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Went up to Stratford to see the community garden Terry Backer is starting — 9 acres! I couldn’t stop watching the monk parrots flying back and forth across the field with nesting material… I’m afraid they’re going to be very well fed birds when those vegetables start coming in.
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